One Sign: Multiple Uses

This client attends several events showcasing summer camp options for kids most often involving a table setup--like a mini-trade show. They also have two marital art studios where they want to remind the parents of their current students that summer camps are an option and get signups.  The sign needed to be "evergreen"--additional camp dates are often added as they fill up. But considering the goal is to always get camp registrations immediately, the dates needed to be show. Solution was as 24x36 foamcore mounted sign which could sit on an easel for the trade show applications and also at the studio entrances but could also be hung on the studio walls. The current camp schedule was placed on a 8.5 x11 white portion of the sign so that as the schedule changed a simple in-house printed, updated schedule could be added to the poster. The one sign worked so well in gaining attention and camp registrations, the client ordered a second.